The Click story started in 1978 when Gokuldas Gagwani set up his own manufacturing unit in Indore after gathering experience of over two decades, working with a leading fountain pen manufacturer. His mission was simple – to mass-produce quality writing instruments that could be offered at reasonable price points. Positioning the production facility in Indore was deliberate – Click wanted to enjoy the locational advantage and cater to the fledgling market in the very center of India.

Today, his grandson Harsh Gagwani follows the dictates of the founder – to never compromise on quality; to offer products at the most attractive prices; to never fail commitment made to business associates; to continue innovating as a habit – though today Click is not content merely with catering to the market in India, but has spread its wings overseas.

Click is now one of the biggest players in the fountain pen space in India, by far the most well-established brand in the domain with the highest top-of-mind recall. Click has not only established itself as a valuable OEM partner to some reputed global brands but has also carved out a distinct niche for itself in the hearts of fountain pen connoisseurs around the world.